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Data Analysis & Visualization · Statistical Charts

KPI Metrics Template

Track and analyze key performance indicators (KPIs) across multiple years with monthly breakdowns for organic search, engagement, and conversion metrics.

A comprehensive KPI tracking spreadsheet designed to monitor critical performance metrics including organic search traffic, click-through rates, average search positions, and conversion rates. Features yearly sheets for 2024 and 2025, a customizable blank template for additional years, and an overview dashboard. Includes automated calculations using formulas like AVERAGE, SUM, and SUBTOTAL to provide insights into performance trends. Ideal for SEO professionals, digital marketing teams, and business analysts who need to track search engine performance and marketing effectiveness over time.

What's inside

  • Multi-year tracking (2024, 2025, and blank template)
  • Monthly KPI data entry and tracking
  • Pre-built calculation formulas (AVERAGE, SUM, SUBTOTAL, IFERROR)
  • Overview sheet for high-level metric visualization
  • Metrics for organic search traffic, CTR, average position, and conversion rate
  • Customizable blank year template for future expansion
  • Automated error handling with IFERROR function
#KPI tracking#performance metrics#SEO analytics#monthly reporting#year-over-year comparison#conversion analysis

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.xlsx · 5 sheets · included with lifetime access

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