Marketing Brand Mention Tracker Template watermarked preview
Marketing · Social Media Planning

Marketing Brand Mention Tracker Template

Track and analyze brand mentions across social media platforms with sentiment analysis and visual reporting.

A comprehensive brand mention tracking spreadsheet designed to monitor social media conversations about your brand. The template includes a main tracker sheet for logging mentions with date, platform, mention type, and sentiment analysis (positive, neutral, negative). It features automated summary sheets that calculate mention totals by sentiment, helper formulas for data organization, and setup tables for configuring platforms and mention types. Includes charts for visualizing sentiment distribution and mention trends over time.

What's inside

  • Automated sentiment counting by month
  • Multi-platform tracking (Twitter, Facebook, Instagram, etc.)
  • Sentiment classification (Positive, Neutral, Negative)
  • Summary dashboard with company details
  • Chart visualizations of mention trends
  • Configurable setup for custom platforms and mention types
  • Date-based filtering and organization
  • Error handling with IFERROR functions
#brand monitoring#social media tracking#sentiment analysis#social listening#marketing analytics#brand reputation

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.xlsx · 4 sheets · included with lifetime access

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